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Counterfeiting: seven truths
Lynn G Crutchfield, president of The Brand Protection Alliance, outlines the dangers to brand value and public health from the menace of counterfeit products. |
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A Smaller Footprint
Andrew Jenkins, sustainable development manager – products, for Boots, describes the journey towards low-carbon shampoo. Beyond just recycling some bottles, the retailer wants to transform its production process. |
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Wal-Mart Keeps Score
Wal-Mart’s packaging scorecard may have sent a
shiver down the spines of some suppliers when it
launched last year. However, Matt Kistler, Wal-Mart’s VP for package and product innovations, has been amazed at the enthusiasm of the retailer’s
packaging partners. |
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Big, Green and Clever
Packaging suppliers cannot act alone in improving the industry’s green credentials. Retailers, too, must shoulder some of the burden, a responsibility understood by retail giant, Tesco. |
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Sustaining our industry
Tracey Kifford examines the initiatives the paper and cartonboard industry is pursuing towards a sustainable future. With comment from Jori Ringman, CEPI. |
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Face to face with the consumer
In a world where consumers are besieged with over 3,000 brand messages a day, packaging innovation and differentiation at shelf are critical to the success of brands in the marketplace, writes Jay Gouliard, vice-president of packaging for Unilever. |
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